Background
Richárd Farkas is a leading figure in the Hungarian gastronomic scene, with international and television experience shaping his culinary perspective. His work moves fluidly between private dining, concept development for hospitality venues, and bespoke events and collaborations. At the core of his philosophy lies a deep respect for local ingredients and traditional recipes, reimagined through a contemporary, sustainable fine dining approach.

Project Overview
Despite his long-standing presence in the industry, Richárd had never worked with a dedicated visual identity of his own. The challenge was to create a brand that captures not only his professional excellence, but also his personality and values, while speaking clearly to three distinct target audiences. The identity needed to feel refined yet approachable, and flexible enough to support the wide range of services he offers.

Results and Impact
The resulting brand is built around clarity, elegance, and a strong connection to nature. Quality became a guiding principle at every stage of the process, from research and strategy to design and execution. I led the project end to end, delivering a cohesive visual identity that translates Richárd’s culinary mindset into a timeless and authentic brand presence.